Increasingly, Meta has been using debt to fuel its spending, amassing $59 billion in long-term debt on its balance sheet by the end of 2025, double the prior year’s total. And that doesn’t count the “aggressive” accounting it has used to keep the cost of a $27 billion Louisiana data center off its books. “The spending growth looks increasingly unsustainable,” The Wall Street Journal’s “Heard on the Street” columnist Asa Fitch wrote this week.
Now, as the company careens from one staggeringly expensive misadventure to another, its cash-cow core business is starting to wear out. Last quarter, the number of daily active users across its properties declined for the first time to 3.56 billion from 3.58 billion.
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First they’ll collapse slowly, then all at once. The debt is catching up to them, they’ll start laying off even more people, and they’ll try to increase revenue by running more ads, and charging more for the ads, etc.
If you think they, or any of them, including our own government, are “too big to fail”, well, it’s happened before.
I don’t understand why businesses don’t predict this downward spiral. I recall a city with crap bus infrastructure saying ridership was down so they had to increase fares. So then a while later, oh ridership is lower again, let’s increase fares. Duh, its down because the routes suck and you’ve increased the barrier to choosing to use it. SMH
I believe what you’ve described is intentional with any service that someone is looking to cut. Step one: this service sucks and doesn’t deserve as much funding as it has. Step two: cut funding. Step three: see step one.
Republican playbook.
Bullshit:
Meta reported for its most recent quarter (Q1 2026, ended March 31, 2026):
- Revenue: $56.3 billion
- Net income (profit): $26.8 billion
That was up from:
- $42.3 billion revenue a year earlier
- $16.6 billion net income a year earlier
When an aging business starts to take on water, the quickest, easiest — and most destructive — solution is to make moves that will generate more money now but may cost the company later. And that’s exactly what Meta has started to do. In the first three months of this year, the company started cramming more ads onto its platforms while charging advertisers more. Those choices may have allowed the company to increase its revenue per user by a significant 27 percent in the first quarter of 2026, but they are also likely to further alienate users (and annoy advertisers).
